“Ben and Jerry’s exists because of the values of the founders, who would not accept growing faster than the rate at which that culture can be promulgated.” – Joel Spolsky
This is critical regardless of the goals of the company. One can only accept cultural seams if there is also a corporate boundary there – one which remarks ownership in addition to affiliation.
“With the Ben and Jerry’s model, if you’re even reasonably smart, you’re going to succeed.” – Joel Spolsky
I don’t think this is true. There’s a ton of reasons why reasonably smart, and cautious people fail. He’s right about the minimized down-side risk though.
“The trouble with the Amazon model is that all anybody thinks about is Amazon. And there’s only one Amazon.” – Joel Spolsky
“The worst thing you can do is fail to decide whether you’re going to be a Ben and Jerry’s company or an Amazon company.” – Joel Spolsky